Privacy Policy

1. Data Collected

Name, contact details, addresses, order history, payment tokens (processed by PCI‑compliant providers), device/usage data, cookies, and marketing preferences are collected to process orders, provide support, prevent fraud, and personalize offers within lawful bases. Transparency on categories and purposes is essential.

2. Use and Sharing

Personal data is used to fulfill purchases, communicate order updates, improve the site, and—where consented—to send marketing; it may be shared with payment processors, shipping carriers, analytics, and marketing tools under contracts that limit use to services provided. Disclosure of third parties is a key compliance element.

Third-Party Service Providers

• Payment processors (Razorpay and other PCI-DSS compliant gateways)
• Shipping and logistics carriers
• Analytics platforms for website performance
• Email and SMS service providers
• Marketing and advertising platforms

3. Cookies & Tracking

The site uses essential cookies for cart/checkout, analytics for performance, and advertising pixels for remarketing; visitors can manage preferences via a cookie banner and browser settings, with opt‑out options where required by law. Clear cookie practices are a common privacy requirement.

4. Security

Data is protected by SSL encryption in transit, limited access controls, least‑privilege practices, and secure gateways; payment details are handled by certified providers rather than stored on the store's servers, aligning with PCI‑DSS and reducing risk. Security disclosures reduce cart‑abandonment driven by trust concerns.

5. Your Rights

Depending on location, customers may access, correct, delete, or port their data, object to processing, withdraw consent, or opt out of sale/share of personal information; requests can be submitted via the Privacy Request form or email listed on this page. Stating rights and request channels is standard practice.

6. Retention and Updates

Data is retained as needed for orders, warranties, legal obligations, and dispute resolution; this policy may be updated periodically, with the effective date posted and continued use indicating acceptance of changes. Versioning and retention statements complete a compliant privacy notice.

Data Retention Periods:

• Order Data: Retained for 7 years for tax and legal compliance
• Account Data: Retained while account is active and for 2 years after closure
• Marketing Data: Retained until consent is withdrawn
• Analytics Data: Typically retained for 26 months